Brand Specialist, Global Brand Management
Are you an enthusiastic team player and passionate about brand building, strategic projects and campaign development? Do you thrive in a fast-paced, collaborative environment and want to be part of a dynamic team shaping Pandora’s global brand strategy? Then you could be our next Brand Specialist. Shape how Pandora shows up globally
As a Brand Specialist at Pandora, you will play a key role in translating brand strategy into impactful campaigns, communications and broader brand initiatives. You will work closely with cross-functional teams to develop and deliver brand initiatives end-to-end, ensuring consistency, quality and alignment across channels and touchpoints.
In this role, you will contribute to both independent campaign delivery and larger strategic initiatives, collaborating across Design, Consumer Insights, Creative Studio, Channels and external partners. You will help define and align communications across channels, contribute to briefing and execution, and ensure that output is insight-driven and scalable across markets.
Success in this role requires strong collaboration skills, a structured and proactive approach to delivery and the ability to balance strategic thinking with hands-on execution in a dynamic and evolving environment.
Key Responsibilities
- Lead and deliver brand campaigns and initiatives end-to-end, while contributing to larger global campaigns and strategic brand initiatives through key workstreams such as communications planning, creative briefing, and content development
- Translate brand strategy into campaign frameworks, communication approaches, and broader brand initiatives aligned with business objectives
- Define and align go-to-market (GTM) communications, ensuring consistency and quality across channels and touchpoints
- Collaborate cross-functionally with Brand Planning, Design, Consumer Insights, Creative Studio and Channels as well as external partners to drive aligned execution across campaigns and initiatives
Key Experience
- Relevant experience in brand management, brand strategy, campaign and communications development or related roles, focus on brand building is a plus
- Experience working with complex, cross-functional projects, ideally within fashion, lifestyle, FMCG or other consumer-driven industries. Project management experience is a plus.
- Solid understanding of brand building, campaign development, and/or brand frameworks, with the ability to translate strategy into execution
- Experience collaborating with multiple stakeholders (e.g. creative, insights, channels, or commercial teams) or external partners in a fast-paced environment
- Excellent interpersonal and communication skills, with the ability to clearly articulate ideas and support stakeholder alignment
- Ability to navigate ambiguity, contribute to agile decision-making, and manage multiple priorities simultaneously
- Curious mindset and can do attitude
Did we get your attention?
We hope you got all your questions answered and feel confident applying for this position. If you see yourself in the position and would like to become a part of Pandora’s future, please do not hesitate to apply. We look forward to hearing from you!
We process applications on a continuous basis, which is why we encourage you to send your application as soon as possible. You can also read more about Pandora on our corporate site www.pandoragroup.com.
About Pandora
Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire self-expression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 7,000 points of sale, including more than 2,800 concept stores.
Headquartered in Copenhagen, Denmark, Pandora employs around 39,000 people worldwide and crafts its jewellery with 100% recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 32.5 billion (EUR 4.4 billion) in 2025.
