Owned Digital Manager, APAC

Do you want to be a part of the world’s leading jewelry company while putting your marketing experience into use? If yes, then we might have an exciting opportunity for you! You will be part of an exciting business area and work in an international organization of can-do spirited, passionate, and performance-driven people.

The Owned Digital Manager Asia & Pacific will Drive all local paid media to manage all owned digital touchpoints (website and local social channels. Also is responsible for driving e-mail traffic to the e-store and growing loyalty programs and other local CRM activities.

Your Role as the Owned Digital Manager:

• Lead the development and execution of social marketing campaigns for the launch of new collections and brand initiatives
• Owns campaign development and creates briefs for content production across owned and paid social platforms including social storytelling and development of social-first initiatives
• Manage the activation of UGC content across global social media channels, and continuously improvement of guidelines and processes for the above
• Drive the implementation of training, presentations, and guidelines about Social Media, content, and key activations
• Key point of contact for clusters and markets on an ongoing basis
• Implementation of new platform initiatives and trends to maintain a strong competitive position in social media
• Close collaboration with paid media team to define, rollout and scale projects related to paid social
• Ensure a strong media plan that will deliver needed traffic as per the Go-to-market manager's TLU
• Manage execution in paid digital channels through a local agency
• Track performance and ensure that local agency is kept in a tight leash (requires strong platform knowledge)
• Implement global paid media strategies (for Social, D&V, and Search) and golden rules, and provide feedback to the global team based on local learnings
• Manage the local version of the loyalty program to ensure sign-ups for the loyalty program (through various on/offline initiatives)
• Manage local Social Media platforms (e.g. Facebook, Instagram, TikTok), including planning and executing content plan using and adapting global toolkits

What is needed to succeed:

• Strong, seasoned, and advanced marketing experience with vertical retailing, and omni experience.
• Experience working with Asia Pacific Market especially Japan.
• It is a MUST for all applicants to have a solid proficiency in Japanese and/or Korean Language
• Minimum 5 years of solid Marketing managerial experience in a similar role in the retail industry preferably within a multi-site environment
• Agile and positive in a dynamic and fast-paced environment
• Strong organization and planning skills
• Can work under minimal supervision and meet tight deadlines
• True team player with a strong sense of initiative and a “can do” attitude
• Good interpersonal and presentation skills
• Speak fluent in Japanese and English. Spanish is a Plus
• Strong finance marketing understanding
• Able to perform under pressure, organize and prioritize workload to meet deadlines.
• Strong problem-solving and negotiation skills
• Ability to be part of a team, set challenging standards, develop strong partnerships, and lead others to action

Did we get your attention?  

If you see yourself in the position and would like to become a part of Pandora’s future, please do not hesitate to apply. We look forward to hearing from you! 

We process applications on a continuous basis, which is why we encourage you to send your application as soon as possible. You can also read more about Pandora on our corporate site www.pandoragroup.com.  

About Pandora  

Pandora designs, manufactures, and markets hand-finished jewelry made from high-quality materials at affordable prices. Pandora jewelry is sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores.

Headquartered in Copenhagen, Denmark, Pandora employs 27,000 people worldwide and crafts its jewelry at two LEED-certified facilities in Thailand using mainly recycled silver and gold. The company plans to be carbon neutral by 2025 and has joined the Science Based Targets initiative to reduce emissions across its full value chain. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated a revenue of DKK 23.4 billion in 2021. 

At Pandora, we believe that creating an inclusive and diverse workplace and reflecting societal diversity in our customer engagement is essential to delivering on our company purpose: to give a voice to people’s love. We dedicate ourselves to fostering, cultivating, and preserving a culture of inclusion and diversity where everyone feels respected and valued.