Search Marketing Coordinator

Search Marketing Coordinator

Contract: Permanent

Location: Hybrid working model with 3 days in our Central London office

We have an exciting opportunity for an experienced Digital Marketing professional to join the team as a Search Marketing Coordinator. This role is extremely fast paced, so a highly organised and self-motivated individual is essential.

Reporting into the Search Marketing Manager, but working closely with the wider Marketing team, this role is responsible for coordinating the implementation of the digital strategy across Paid Search, SEO and Affiliates for PANDORA British Isles. The role will constitute a key interface between.

About Pandora

Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire self-expression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores. 

Headquartered in Copenhagen, Denmark, Pandora employs 37,000 people worldwide and crafts its jewellery using only recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 31.7 billion (EUR 4.2 billion) in 2024. 

Our people

Our global team of over 33,000 passionate individuals helped Pandora achieve record earnings in 2023, driven by a new long-term growth strategy. This rapid progress has fostered an ambitious and empowering culture.

As we grow, we continue to invest in our talent. We're seeking people who share our values and can help us realise our ambitions.

What to expect from the role

• Develop digital-specific activities to support our content and commerce strategic objectives.
• Work closely with the media agencies to execute performance marketing campaigns to a high standard.
• Lead the briefing process with the agencies, presenting campaign calendar and coordinating brand guidelines by writing and signing-off specific copy/creative assets.
• Work with wider Paid Media and Marketing team to ensure alignment and optimisation across all channels.
• Facilitate relationships between UK, regional and global digital marketing teams, sharing learnings and pioneering the UK as a leading market.
• Create, consolidate and share digital post campaign analysis with Marketing department.

Search (PPC & SEO) 

• Support Search Marketing Manager and Search agency in driving forward strategy, innovation and commercial results.
• Monitor and manage weekly, monthly and post-campaign reporting ensuring the channels hit eCom revenue and traffic targets.
• Manage agency relationships, including organising meetings, QBRs and leading weekly calls.
• Assist with upcoming campaign planning, supplying commercial calendars, ad copy and creative assets.
• Manage and maintain the product feed, incorporating recommendations and best practices.
• Liaise with eCommerce, ensuring SEO on-site optimisations are implemented.
• Lead SEO link-building campaigns to drive high quality outreach, backlinks and content.
• Adopt a test and learn approach, keeping up-to-date with industry developments, best practices and new platform features.

Affiliate Marketing

• Own affiliate channel and agency relationship, supported by the Search Marketing Manager.
• Coordinate campaign planning, including supplying commercial calendars, ad copy and creative assets.
• Oversee budget management and allocation, with strategic approach to commission, tenancy placements and campaign opportunities.
• Support with innovative tactics for programme growth to determine channel strategy, objectives and KPIs.
• Manage affiliate network and partner relationships, including forging new contacts, networking and sign off of brand-safe publishers to the programme.
• Drive commercial results and hit eCom revenue targets through continuous and detailed analysis of campaign performance, using learnings and recommendations to responsively grow programme performance.
• Execute day-to-day tasks, including affiliate newsletters, transaction enquiries and cancellations.

What we are looking for

• 1-2 years of experience in a similar digital marketing role within the retail sector
• Expertise in core digital channels, including PPC, SEO and Affiliates
• Excellent communication skills, both written and verbal
• Highly organised and analytical, with an ability to work to deadlines
• Experience with digital analytics tools, preferably Adobe Analytics
• Enthusiasm, positive approach, energy and passion for digital marketing
• Results focused and data-driven, with keen eye for detail
• Knowledge of the latest technologies and advertising solutions in the industry

Craft Your Future with Pandora: A Career Built Around You

At Pandora, your career is a journey of growth, development, and limitless potential. We believe in empowering you to shape your own path and craft your own incredible.

What We Offer

Our focus is on offering you a career that’s as unique as you are. We provide the tools, opportunities, and support you need to thrive:

• Career Development & Growth: Be at the forefront of an inspiring journey with tailored development plans, mentorship, and regular reviews to ensure you’re on track to achieving your goals.
• Competitive Salary & Regular Reviews: We make sure your efforts are rewarded fairly, with regular opportunities to review your progress and success.
• Generous Bonus Scheme: Your hard work doesn’t go unnoticed, with opportunities to earn performance-related bonuses.
• Hybrid Working Flexibility: Strike the perfect balance between collaboration and focus, with three office days and two work-from-home days between Monday and Thursday.
• Early Finish Fridays: Start your weekends early by finishing work at 3 PM every Friday.
• Private Healthcare: Your wellbeing is our priority, with access to private healthcare that keeps you covered.
• Employee Discounts & Perks: Enjoy 55% off Pandora products and exclusive access to discounted brands, cinema tickets, gym memberships, holidays, and more.
• Annual Leave & Flexibility: 25 days annual leave plus bank holidays, with the option to buy or sell leave, and your birthday off to celebrate YOU!
• Wellness Hub & Support: Access to wellness resources and a dedicated Employee Assistance Programme offering free, confidential support 24/7.
• Recognition & Celebrations: Your achievements are our success. With a recognition programme and regular celebrations, we ensure every success is shared and appreciated.

At Pandora, we believe in creating not just a job, but a journey of fulfillment, growth, and success. If you’re ready to take the next step in crafting your incredible career, join us and let’s build something extraordinary together.

Your future is waiting – craft the incredible with Pandora!

Please understand that due to the large number of applications, we regret that only online applications can be considered. Please click apply to submit your application.

Pandora’s recruitment procedures are designed to be transparent and clear for all candidates. This helps us ensure that applicants are provided with a fair and equal opportunity to demonstrate their competencies and skills by removing blocking factors, possible biases, and risks of discrimination. We encourage everyone applying to our vacancies to refrain from adding identity-related elements such as a photo, marital status and age.

*If you require reasonable adjustments in place during your interview(s), please make us aware as soon as possible*