Share this Job

Consumer Insights & Marketing Analyst

City:  London
Country/Region:  GB
Application Deadline:  0

Job title: Consumer Insights & Marketing Analyst

 

Contract: Permanent

 

Location: Hybrid working model with a Central London office

 

Lead on all customer data points that impact Marketing decisions for on and offline budget spends and customer strategy

 

About Pandora

 

The largest jewellery company in the world, we give a voice to millions of people’s loves every day. We sell three pieces of our hand-crafted jewellery every second and have the largest network in the industry, with almost 7,000 points of sale around the globe and a strong online business.

We pursue sustainability in everything we do and have set ambitious and measurable targets across every touchpoint of our business, from sourcing through to the materials we use and the marketing of our products. 

 

Our People

 

Our global workforce is made up of over 26,000 passionate people who, in 2021, helped Pandora record the highest earnings to date, led by a refreshed long-term growth strategy. The pace of our progress has created an energising, ambitious culture, where we are empowered to be ourselves and equipped to deliver our very best. As we continue to grow, we also continue to invest in our talent. We’re looking for people who share our values and can help us bring our ambitions to life.   

 

What to expect from the role

 

  • Be the gate keeper of all customer data for BRIS, including consumer insights from sources like Google, Kantar, Euromonitor to sales platform data and 1st party data  
  • Lead cross channel analytics of Paid Media to support effectiveness and efficiency planning vs. Marketing objectives & ROI
  • Ensure quality data is accessible to and usable for stakeholders in order to plan and optimise media effectively, supporting the overall Paid Media strategy

 

What we are looking for

 

  • Lead commissioning and delivery of MMM data and analytics providing accurate and valuable reports on the efficiency and effectiveness of Paid Media in relation to Marketing objectives which supports budget setting and cross channel planning
  • Feedback actionable insights to Paid Media team from MMM analytics and ensure data meets their needs and is being applied correctly to media budgeting and campaign planning
  • Set up measurement and reporting framework for Paid Media cross channel campaigns
  • Work with Data & Analytics team in Digital & Technology to set up relevant measurement and reporting tools (e.g. dashboards) ensuring they are readily available to stakeholders
  • Manage any research provider supporting Paid Media analytics
  • Represent Pandora subject matter expertise for media agency analytics team as key contact
  • Integrate digital platform performance data in collaboration with Media Channel Specialists
  • Continue to innovate with best in class media analytics for future development roadmap

Collate BRIS consumer insights from external sources to better understand the wider UK market

 

Why work with us?

 

We offer a number of unique benefits that make Pandora a great place to work:

  • A highly competitive salary with regular salary reviews
  • Generous bonus scheme
  • Private Healthcare
  • Early finish Fridays (weekends with Pandora start every Friday at 3pm!)
  • 55% employee discount
  • Free daily lunch credits
  • 33 days holiday (including Bank Holidays)
  • Buy/sell holiday options
  • Celebrate your birthday with a day off to celebrate!
  • Join our Employee Wellbeing Centre – including access to; Employee Assistance Programme, ‘Cycle to Work’ scheme, gym discounts and more . . .
  • Winniperks - Our online benefits platform with plentiful retail, hospitality and entertainment discounts
  • At Pandora we love a party! Especially at Christmas, when you will receive an extra special gift.

 

To submit your application, please click apply

If you require reasonable adjustments in place during your interview(s), please notify the recruiter ASAP during the recruitment process