Sales Trainer H/F

Retail Trainer Pandora France

Location: Paris La Défense 

The Retail Trainer is responsible for developing the skills, knowledge, and performance of retail teams across the French stores network. This role delivers impactful training programs that enhance customer experience, strengthen product expertise, and improve sales results. The Retail Trainer acts as a key partner for store teams, ensuring consistent implementation of brand standards and operational excellence.

Reporting to the Sales Training Manager Western Europe (France, Spain, Portugal), your main responsibilities will include:

Training Delivery

· Facilitate engaging and interactive training sessions (in-store, classroom, virtual).

· Deliver training programs covering brand culture, product knowledge, sales techniques and managerial skills (eg: feedback, effective communication, empower and delegate) to our Store Managers and Assistant Store Managers

· Coach teams in real time during store visits to reinforce training and improve behaviors on the floor.

Content Creation & Adaptation

· Identify needs and set priorities

· Develop and update training materials: guides, workshops, e-learning modules, videos, and assessments.

· Adapt global training content to local market needs while ensuring alignment with brand strategy.

· Collaborate with cross-functional teams to ensure training supports commercial priorities.

Field Coaching & Performance Support

· Conduct regular store visits to assess performance and identify training needs.

· Provide personalized coaching for managers, assistant store managers and sales associates.

· Track training impacts using KPIs such as conversion rate, UPT, average basket size, mystery shopping results, and customer satisfaction.

Train-the-trainer program

· Design, deliver, and continuously improve Train-the-Trainer programs to develop internal trainers, store managers, and ambassadors.

· Follow-up of the trainers’ skills to ensure consistent delivery of brand standards, training methodologies, and customer experience guidelines.

· Provide ongoing feedback and performance evaluation to trainers to strengthen facilitation skills and retail leadership capabilities.

· Ensure alignment of training delivery across the network by equipping trainers with clear content, tools, best practices, and performance indicators.

· Build a community of trainers, fostering collaboration, knowledge sharing, and continuous improvement.

Project & Program Management

· Support the rollout of new training program launches and training initiatives.

· Coordinate logistics for training events (scheduling, materials, communication).

· Participate in continuous improvement of the training strategy and tools.

Required Skills & Competencies

· Multiple experiences in retail training and store management

· Strong retail culture is essential

· Knowledge of adult learning principles and training methodologies

· Excellent communication, facilitation, and presentation skills (written, verbal, and storytelling)

· Ability to energize and motivate people

· Strong organizational and time-management skills

· Adaptability, creativity, and a hands-on mindset

· Strong ability to adapt to various situations and challenges

· Pedagogical, pragmatic, and attentive

· Creative and proactive, with strong proposal-driving skills

Language Skills

· Fluency in English

· Fluency in Spanish would be a plus

Technical Skills

· Proficiency in Microsoft Office, particularly PowerPoint

· Knowledge of Articulate, Adobe Premiere, Synthesia, and Kahoot would be an advantage

Work Environment

· Based in La Defense

· Frequent store visits and travel within the country

About Pandora

Pandora is the world’s largest jewellery brand. The company designs, manufactures and markets hand-finished jewellery made from high-quality materials at affordable prices. Pandora jewellery is sold in more than 100 countries through 6,800 points of sale, including more than 2,600 concept stores.

Headquartered in Copenhagen, Denmark, Pandora employs 27,000 people worldwide and crafts its jewellery at two LEED Gold-certified facilities in Thailand using mainly recycled silver and gold. Pandora is committed to leadership in sustainability and has set science-based targets to reduce greenhouse gas emissions by 50% across its own operations and value chain by 2030. The company is listed on the Nasdaq Copenhagen stock exchange and generated sales of DKK 23.4 billion (EUR 3.1 billion) in 2021.

At Pandora, we believe that creating an inclusive and diverse workplace and reflecting societal diversity in our customer engagement is essential to delivering on our company purpose: to give a voice to people’s loves. We dedicate ourselves to fostering, cultivating and preserving a culture of inclusion and diversity where everyone feels respected and valued.