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Marketing Specialist

City:  Johannesburg
Country/Region:  ZA

Pandora Jewellery South Africa is looking for a passionate and dynamic Marketing Specialist who works as a part of the local team.

 

MAIN PURPOSE OF THE ROLE

 

Will act as sole point of contact between Local Market and Cluster, executing Global and Cluster guidelines/ best practices/ procedures and supporting a proper local cascading and adaptation if necessary.

 

 

KEY ACCOUNTABILITIES

 

GO-TO-MARKET/BRAND

  • Ensure consistency of execution of all campaigns defined with Cluster lead, in line with the agreed trading line up. Provide performance analysis and reporting for each one
  • Check of English translation of locally defined materials (eg. Promotions)  provided by lead market team
  • Contract management support with main agreed suppliers (agreed with Cluster Lead) and invoicing management (including cost tracking for marketing activities).
  • Budget check: update the marketing budget file on a monthly base, checking actuals against plan. Support the lead market team in the quarterly marketing budget revision.

 

TRADE MARKETING

  • Ensure proper execution of all in-store campaigns, aligned with guidance provided by Cluster lead.
  • Liaising with PRO’s and mall management to ensure the correct documentation is in place and with stores on time.
  • Ordering of global POS materials for all campaigns
  • Liaising with local print suppliers in order to ensure proper production and delivery of all locally adapted campaign materials.
  • Provide reporting of campaign implementation for all stores and summary of key insights
  • Support in evaluating local retail activations and requests from malls selecting the relevant ones to be shared and evaluated with Cluster lead.

 

MEDIA

  • Following the inputs from Cluster lead execute local Media campaign in line with commercial calendar: evaluate agency proposal, implement and evaluate campaign results.
  • Support in evaluating local media activations and propose only the more commercially relevant
  • Brand site update and library management (eg.new products upload and local campaigns)
  • CRM – Newsletter implementation according to plan shared with Cluster lead
  • Social Media – daily contact with agency for the social media activities (editorial plan, community management, reporting)

 

PR & INFLUENCERS 

  • PR samples management: inventory, returns, orders, stock, giveaways and shipments to the local PR agency/influencers/magazines  
  • Support in coordinating local events together with the local PR agency 

 

PERSONAL SKILLS

 

  • High cultural intelligence and awareness
  • Proven planning, coordination, influencing and implementation skills
  • Insight into modern marketing platforms and media
  • Able to focus on details without losing overall perspective
  • Team player with strong interpersonal and clear communication skills
  • Ability to adapt and respond to dynamic and ever changing work situations and environments.
  • Excellent time management skills, meeting work deadlines effectively
  • Solid business acumen skills and problem-solving attitude. 

 

 

THE SUCCESSFUL CANDIDATE

 

  • 3+ years of solid experience working within Marketing
  • Experience from retail, fashion or FMCG industry
  • Experience from global organisation
  • Fluent in English – verbally and written         
  • Understanding of market requirements and timings

 

If you are interested in this position and feel you have the relevant skill set then we’d love to hear from you!