Brand Specialist

MAIN PURPOSE OF THE ROLE

Facilitate the execution of the local commercial calendar by supporting the Marketing Manager and contribute to grant the coherent local campaign execution across touchpoints.

QUALIFICATIONS & PERSONAL SKILLS

• 3+ years of experience working within marketing.
• Experience from retail, fashion or FMCG industry experience in a multinational environment. (Ecommerce marketing experience is a plus.)
• Good knowledge of the Turkish media, PR and influencer landscape.
• Fluency in English – verbally and written.
• Excellent organizational and planning skills, ability to deal with situations where multitasking is frequently required.
• Ability to prioritize and manage time wisely in a fast-paced environment, meeting work deadlines effectively.
• Strong commercial mindset.
• Strong communicator.
• Good understanding of both branding and performance marketing.
• Collaborative.
• Self-Aware.
• Customer focus, setting high standards for quality.

KEY RESPONSIBILITIES

• Commercial Calendar Execution
• 360 Online-Offline Media Planning
• PR Management
• Influencer Marketing
• Social Media Management
• CRM Process Execution
• Website Management
• Budget Follow Up