Corporate Branding Manager

Do you want to be part of unfolding Pandora’s corporate narrative, bringing our purpose and values to life? Are you a strategic thinker who thrives on managing complex productions, like an Annual Report, and can you craft and deliver strategic campaigns across global channels internally and externally? If so, we’d love to hear from you.

Job description and areas of responsibility
To engage our global community of 37,000 employees and our many external partners and stakeholders, we are looking for a Corporate Branding Manager with strategic vision and solid hands-on experience in branding and/or corporate communications.

As our Corporate Branding Manager, you will play a key role in strengthening Pandora’s corporate brand among employees, the business community and in the recruitment market via external and internal branding activities globally. 

Your work will focus on building and amplifying our corporate narrative through high-impact branding initiatives. As part of this, you will lead the production of our integrated Annual Report in close collaboration with colleagues across the business. Pandora won the Information Award 2024 for excellence in investor communications, and you will contribute to deliver a compelling report and further lift our corporate reporting.
 

Key responsibilities include: 

• Supporting the delivery of the corporate branding strategy, including the development and activation of Pandora’s strategic narrative.
• Project managing Pandora’s integrated Annual Report in close collaboration with colleagues in Global Finance and Global Sustainability.
• Help drive employer branding efforts, bringing our employer brand to life across internal and external channels.
• Managing digital content campaigns across channels to elevate our corporate brand and engage diverse audiences. 

Your new team
You will join Pandora’s Corporate Branding team, part of our Global Communication & Sustainability function, based at our headquarter in Copenhagen, Denmark - an international hub of passionate and performance-driven experts. You will report to the Director of Corporate Branding and collaborate closely with key global functions in Pandora, including Finance, Marketing and HR.

Something about you
At Pandora, we recognise that it takes winning personalities to create winning cultures, and it is essential that you bring a performance-driven attitude, an ability to drive impact, a collaborative mindset and the highest level of integrity.
 

We believe that professionals with the following experience and skillsets are well-suited for this position:

• Master’s or Bachelor’s degree within Communications, Branding, Marketing or International Business
• Minimum five years of experience working with preferably a listed company and/or a leading global consumer brand
• Hands-on experience with creative concepts and productions, including project management
• Experience in working with an annual reporting cycle, digital formats and channels, including video
• An innovative approach to communications, corporate branding, strategic storytelling and channel activation
• Excellent writing and message crafting capacity
• An international big picture orientation
• A hands-on, can-do attitude combined with an ability to work strategically
• A creative eye to the visual side coupled with the ability to link to strategic business priorities 

Additional information
We process applications on a continuous basis and encourage you to send your application as soon as possible. You can read more about Pandora on our corporate site www.pandoragroup.com
If you can see yourself in the position and would like to become part of Pandora’s future growth journey, we look forward to hearing from you! 

Icing on the cake
You will be working out of our beautiful Global Office in Copenhagen V, established in 2016 and designed to unite and inspire our teams. Besides our beautiful interior design, we are also proud of our LEED Gold Certification for Energy and Environmental Design. This means that we use as few natural resources as possible and that we use them with respect. The result is a professional and dynamic space that is unique, comfortable and inspirational – and delivers a true Pandora experience to anyone who works here or comes to visit.

About Pandora 
Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire self-expression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores.

Headquartered in Copenhagen, Denmark, Pandora employs 37,000 people worldwide and crafts its jewellery using only recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 31.7 billion (EUR 4.2 billion) in 2024.

At Pandora, we believe that creating an inclusive and diverse workplace and reflecting societal diversity in our customer engagement is essential to delivering on our company purpose: to give a voice to people’s loves. We dedicate ourselves to fostering, cultivating and preserving a culture of inclusion and diversity where everyone feels respected and valued.