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E-Commerce Trading & Web Merchandising Specialist

Country/Region:  US
Application Deadline:  N/A

The Ecommerce Web Merchandising Specialist is primarily responsible for utilizing our core systems including Salesforce Commerce Cloud / SFRA, CoreMedia Content Management, Content Square and Adobe Analytics to flawlessly execute our online trading strategy and continuously optimize the consumer journey while maximizing sales on US and Canadian websites.


The ideal candidate is a Salesforce Commerce Cloud / SFRA Business Manager expert with a creative side and solid experience managing catalogs, taxonomy, promotions and campaigns, dynamic merchandising such as Einstein, SEO, sorting and onsite search. In addition, experience working in CoreMedia or similar Content Management tool that manages marketing related collateral including homepage, site banners and landing pages is required.


The role also plays a key role in ensuring new features and functionality in SFRA fully tested and rolled out working cross-functionally with local and global stakeholders.


This role can sit within Pandora’s Baltimore office or New York City office.


Essential Responsibilities:

  • Manage the Salesforce Commerce Cloud / SFRA Business Manager ecommerce platform, partnering with other site merchandising specialists to execute the day to day website merchandising tasks on both US and CA sites and deliver in a timely manner.
  • Support content publishing using the CoreMedia CMS platform, and deliver in a timely manner with high accuracy.
  • Support website merchandising tasks partnering with ecommerce team – including product set up, categorization, promotion and campaign set up based on the commercial calendar with full website replication responsibilities using SFCC Business Manager.
  • Optimize navigation, sorting, refinements and onsite search identifying opportunities utilizing Business Manager, Content Square and Adobe Analytics; drive changes based on consumer behavior and competitive insights.
  • Implement, optimize and execute the implementation of approved campaigns, including promotions and website content in line with Americas and Global guidelines.
  • Work closely with Manager, Optimization and Testing to execute and iterate on A/B tests to optimize and personalize the consumer journey.
  • Build and test online promotions and campaigns ensuring a frictionless omni-channel experience for customers.
  • Optimize onsite search performance weekly and reduce no search results, optimize product sorting within categories as well as search results pages, and set up any A/B tests in Business Manager to gather insights, improve conversion.
  • Analyze and report on daily / weekly / monthly onsite content & merchandising performance using Adobe Analytics to provide recommendations to be reviewed by the ecommerce team, documenting results and sharing best practices with the rest of the team.
  • Execute SEO strategies presented by agency partners.
  • Maintain site FAQ utilizing SalesForce Service Cloud
  • Coach the team members on SFCC Business Manager, and share knowledge & key insights, platform releases & functionality with the wider team.
  • Build strong internal relationships with US ECommerce, merchandising, operations and wider marketing & Global ECommerce team. Collaborate with and learn from colleagues in similar roles globally.
  • Drive flawless execution around site merchandising with high accuracy
  • Deliver web merch optimizations to overdrive weekly sales targets


Something About You:

  • Bachelor’s degree in either Science, Marketing, Business or relevant equivalent field(s)
  • 3 – 5 years’ experience in Salesforce Commerce Cloud (formerly Demandware) / SFRA Business Manager
  • 1 to 3 years’ experience working in CoreMedia Content Management tool (or similar) is preferred
  • 1 year experience working in Salesforce Service Cloud
  • Familiarity with macros, HTML, CSS and XML
  • Proficient in Content Square, Adobe Analytics or similar BI tools preferred
  • Salesforce Commerce Cloud / SFRA Business Manager experience required
  • CoreMedia Content Management (or similar) experience required
  • JIRA ticketing system experience required
  • Adobe Analytics experience required
  • Content Square experience is preferred
  • Basic HTML, CSS and XML knowledge required
  • Experience in best practices of testing, optimization and drivers of online conversion
  • Experience with SEO, A/B testing and Einstein Dynamic Merchandising is preferred
  • Strong attention to detail and quality of work
  • Must be able to perform well in a deadline-driven, rapidly changing environment
  • Pro-active and results orientated
  • Self-motivated, analytical and structured approach to your tasks
  • Strong verbal, written and PowerPoint presentation skills
  • Quick learner and adapt to a professional and high-performance work environment
  • Be data driven, analyze data quantitatively & qualitatively and use customer research, data and metrics to back up assumptions and identifying opportunities


Technical Skills:

  • Salesforce Commerce Cloud / SFRA
  • Adobe Analytics
  • Microsoft Excel
  • Photoshop/Creative Cloud


Travel: Occasional


About Pandora

Pandora designs, manufactures, and markets hand-finished jewelry made from high-quality materials at affordable prices. Pandora jewelry is sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores. 


Headquartered in Copenhagen, Denmark, Pandora employs 27,000 people worldwide and crafts its jewelry at two LEED certified facilities in Thailand using mainly recycled silver and gold. The company plans to be carbon neutral by 2025 and has joined the Science Based Targets initiative to reduce emissions across its full value chain. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated a revenue of DKK 23.4 billion in 2021. 


At Pandora, we believe that creating an inclusive and diverse workplace and reflecting societal diversity in our customer engagement is essential to delivering on our company purpose: to give a voice to people’s loves. We dedicate ourselves to fostering, cultivating, and preserving a culture of inclusion and diversity where everyone feels respected and valued.