Do you want to be part of the world’s largest jewellery company and become responsible for building automated journeys for 50+ markets to enhance customer experiences and leverage our membership benefits? Are you ready to take your skills to the next level and work in an industry leading technical setup in the state-of-the-art Bloomreach platform, where creative limitations are more often than technical limitations? Then this is the perfect opportunity for you!
We are looking for a Lifecycle E-mail Specialist to join the Global CRM & Loyalty team to support building industry leading email automation journeys and create unique memorable customer experiences. As the Lifecycle E-mail Specialist, you will become a key player in improving our automated setup and running activities related to our automated campaigns, utilizing and implementing new technologies and build and implement new use-cases and leveraging our loyalty program and membership benefits.
Your main responsibilities:
Setup and manage email automation workflows in Bloomreach on a global scale.
Manage loyalty customer lifecycle emails for both new and existing markets.
Support on ownership of Bloomreach, including data mapping, backlog management, product feeds, web tracking and ensure high data quality.
Implement automated SMS initiatives to further engage our audience.
Plan and executive A/B testing for automated journeys.
Identify and resolve technical issues related to email delivery, formatting and platform functionality
Support clusters and other stakeholders on the usage of the Bloomreach platform.
Something About You
You might be the person we are looking for if you can bridge the gap between business and technical to take decisions based on marketing theory but also capable of building the technical flows to deliver on the use-cases. You are good at critical thinking and managing larger complex customer journeys and can tie everything seamlessly together. You value teamwork and understand how to collaborate cross-functionally and you have a “can do” and problem-solving attitude.
What is needed to succeed:
To succeed as Lifecycle E-mail Specialist, you might have an educational background within Marketing, Marketing Technology, Digital Marketing or similar. Furthermore, we imagine that you have and can demonstrate:
Minimum 3 years of experience working with email marketing automation.
A great understanding of systems and integration – experience with working in marketing automation systems such as Bloomreach, Salesforce, Adobe Campaign or similar systems
Experience with measurement of e-mail marketing efforts, including experience with Adobe Analytics, Google Analytics or similar is a plus.
Strong skills in Microsoft applications (I.e. Outlook, Excel, PowerPoint and Word)
Critical-thinking approach to the setup of customer journeys and building advanced flows.
Ability to understand and write basic code for personalization and leverage ChatGPT as co-partner in building the technical setup for use-cases.
Experience in working cross-organizationally with many stakeholders
You enjoy taking full ownership of your responsibilities, working in a structured manner and know how to prioritize your time.
Experience from the retail, fashion or FMCG industry in a global organization is appreciated but not a must.
Fluency in English is essential – both verbal and in writing
Your new team
Pandora is a company with a big heart that takes great pride in treating our people well. You will be part of an exciting business area and work in an international hub of can-do spirited, passionate and performance-driven people.
The Global CRM & Loyalty Team is a dynamic and international team of 19 individuals who work both closely together and individually with functions and senior stakeholders across the organization as part of the Go-To-Market function within the CMO area.
Did we get your attention?
If you see yourself in the position and would like to become a part of Pandora’s future, please do not hesitate to apply. We look forward to hearing from you!
We process applications on a continuous basis, which is why we encourage you to send your application as soon as possible. You can also read more about Pandora on our corporate site www.pandoragroup.com.
About Pandora
Pandora is the world's largest jewellery brand, specialising in the design, crafting, and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire self-expression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 7,000 points of sale, including more than 2,800 concept stores.
Headquartered in Copenhagen, Denmark, Pandora employs around 39,000 people worldwide and crafts its jewellery with 100% recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 32.5 billion in 2025.
